Showing posts with label Commetric. Show all posts
Showing posts with label Commetric. Show all posts

Wednesday, December 02, 2009

The climate conversation

H&K and Commetric have been collaborating to produce a fascinating research-backed commentary on the global climate change debate.

You can visit the relevant space on the Collective Conversation blog to see how both social and mainstream media responded to 'climategate' and other topics, as political leaders, CEOs, media, NGOs and other organizations gathered in Copenhagen for the UN conference on climate change (COP15).

Commetric's own contribution resulted in the largest ever global media study on climate change yet produced, and one which tracked online mentions in a properly connected' manner, assimilating all associated links and references into the final rankings tables.


Friday, November 20, 2009

Connecting communications to business strategy

The refreshed Commetric website was launched at the end of last week, featuring a slick new 'Quick Tour' video:



My role now includes editorial oversight of the 'Connecting Insights' blog, which is already starting to fill up with insights gleaned from Commetric's suite of analytical services.

I can recommend this post by Petya Sabinova on the local media response to Coalition statements and actions in Afghanistan over the past few months. This announcement outlines the service offer in greater detail.